I am not an M&Ms fan but this is one of the most fun places in London. I mean gimmicks, toys, pretend buses and chocolate!! I bought M&Ms - no idea why but I felt I must buy them. They hypnotised me! It is such a fun shop with so much to look at. It is also probably one of the most Instagrammable shops in London!
The staff are very friendly and available to help.
I also bought their merchandise (really don't know why - the smell of chocolate in the air made me do it!) I now own an M&M blanket, a mug and a little backpack for baby!
It's a great place for kids.The bright colours and displays are so attractive for them (and adults!) but they will not leave without buying something!